Instagram can open so many doors for businesses, such as increasing your exposure, showing off your products or services and connecting with your customers. Instagram users are 58 times more likely to engage with your content than Facebook users would, which is huge! About 80% of people who use Instagram follow at least one business page, so it is an ideal platform for your business!

Digital Locker can utilize Instagram and make your page attract clients that will suit whatever product or service you are selling. Including connecting with like-minded businesses, running ads, and making your page as attractive as can be to the public.

Instagram is also great for building a personality for your business. Digital locker stands by making friends with your followers, listening to them and showing the personality of the business to clients and potential clients. It is a fantastic opportunity for moulding how your business is perceived by potential customers. By doing this, it will be easier to attract the right customers to your business! Instagram gives you the opportunity to be creative and to stand out from the crowd. Having the opportunity to customise your page, upload photos and videos and have your business account look how you want is great so that you can have people get an insight into your company’s values.

Using Instagram can help with seeing how your engagement is doing. The Instagram analytics feature lets you see the breakdown of age groups that follow you, what genders follow you and where your followers are from! This is a great way of seeing who is interested in your business and who you should target. These analytics can help you see what content performs the best so you can replicate that content in the future.

Customer participation is very important when using Instagram. You can have your customers and followers use branded hashtags so you can easily interact with them and make them feel more connected. In doing this, you are increasing your brand loyalty as you're creating a personal connection with your customers. You can use the branded hashtags to find user-generated content and perhaps find insights into customers' opinions. This gives your brand a chance to get to know your customers. Hashtags can let you expand your reach outside of your following, too. Overall, Instagram is a perfect social media platform for getting your business out there, being a creative outlet and showing off what you have to offer. Digital Locker can offer so much with Instagram alone. Instagram lets you collaborate with other businesses and lets you share your location so that it is easier for customers to find where you are.

DL Team